At the Table

It happens more often than people expect. You’re setting the table.Planning the meal.Thinking about what to pour. And somewhere in the mix, you realize not everyone is drinking. For a long time, there wasn’t a clear answer to that. Wine...

Restaurants are starting to see real changes in how people are ordering drinks. A recent New York Times article pointed out that some operators are seeing declines in alcohol profits, while also generating meaningful revenue from alcohol-free options when they...

The ritual of opening a bottle has long been part of how we gather around the table. As more people rethink alcohol, that shared moment still matters. Faux Wine was created to offer another way to participate in the ritual.

What belongs at the table when alcohol isn’t part of the experience? A look at wine-adjacent beverages crafted from verjus, fruit, and botanicals and designed to be poured and shared alongside food.